Sunday, February 5, 2012

Ready, Set, SELL!!!

STEP 1 – PRICING

Pricing your home competitively is the most important factor when getting ready to list it. I will provide you with comparable sales within your neighborhood within the last three months and explain why some sold quicker then others, why some are more costly or less expensive. In this market you must take into consideration the cost of maintaining your home, your mortgage, utilities and tax expenses. This must be taken into account for each additional month a home hasn’t sold.. Our goal is to avoid this scenario altogether. I will help you detach from your emotions and realize the facts surrounding the sale. Heck, any sales agent can agree to list your house at the price you want it to sell - but the reality is, if the price isn’t competitive, your home won’t sell. Time is money and trying to sell an overly priced house will cost us valuable time. Being realistic can translate into being optimistic.

STEP 2 - PREPARING FOR SALE


I don’t just list your home. I sell your home. I, too, get paid when your house sells. So it is of mutual benefit for me to offer my unbiased advice and help you prepare for the showing of ‘our’ home. Together we will come up with a conclusion for highlighting your home's strengths and downplaying its weaknesses. That’s the first step for marketing in this ‘not so seller- friendly market.' Together we will work as a team in preparing your home to sell I will do a detailed walk through with an assistant and give you a checklist based on your budget and time concerns. If necessary I can provide an assistant to overlook your small and large investments and oversee improvements.


STEP 3 - MARKETING YOUR HOME


The name of the game is to get as many buyers to see your home as possible. This is achieved through advertising, open-houses, the multiple listings of your home through various websites and networking with other dedicated sales agents. Your home will appear on all popular internet listings such as realtor.com, harmonhomes.com, homegain.com, craigslist.com,, backpage.com and many more including print ads in local papers. . The more exposure; the better our chances are of selling accurately and quickly. Your home will also have a video tour that will be networked through viral marketing to further entice buyers.


STEP 4- SIT BACK, RELAX AND LET JAMES TAKE CARE OF THE REST


Well don’t sit too much. Keep your home clean and available for buyers. The rest will be my concern. When the time is right I can also refer you to lawyers, movers, and all assist with your other needs associated with a smooth closing.







DO YOU REALLY WANT TO SELL YOUR HOME?
You don’t have to spend a fortune to prepare your home for sale. Even small, inexpensive improvements can lure that buyer and make for a stronger sale. Some rooms bear more weight then others and special effort should be given upon the preparation of listing your home. Rule of thumb - You’re more likely to get top dollar if your house is move-in ready.The kitchen is one of the most important factors when selling a home. If you can afford to update yours, it will certainly yield you a higher chance of a sale and a return on its investment. If you cannot afford to update the entire kitchen, then simply updating the appliances and de-cluttering (cleaning the surfaces) to make more room will be beneficial. Painting, sanding and/or staining older cabinets can make them look new again. Buyers look at the kitchen as the central focus of a home - a place where families share the most quality time together.Space is another important factor. The goal here is to create a flow and show off your homes square footage. In order to create more space we must start packing and organizing. Too much clutter doesn‘t allow a buyer to visualize and ‘place’ his own belongings in your home. Usable space is desirable and counts dollar for dollar. Keeping the home ’neutral’ also provides a visual palette for the buyers to imagine their own belongings situated. Basic paint and neutral colors open up and generalize the surroundings. This includes flooring. Get rid of the ‘kelly’ green carpets and replace carpeting yourself utilizing stores such as home depot or Loewes for neutral carpets, tiles or flooring.Make your house as updated as possible within your budget. Remember one of the first questions a consumer considers is how much work is entailed to have this home functional within their tastes. Bathrooms hit a strong chord after the kitchen has been observed. If your toilet, sink and vanity are old, it's time to replace, paint or re-finish. Simple items such as a shower curtain, drapes, and curtains can make a tremendous difference as wellLast but not least, think curb appeal. Your homes appearance should be equally distributed inside and out. You will get drive by’s interested your home. And you want the outside appearance of your home to be desirable enough to lure potential buyers inside. Small projects can reach out and allure your prey. Trimming bushes, weeding, planting perennials and even watering a fresh cut lawn all show pride of ownership